Now, one of the country's most popular peanut butter brands is wading into the discussion with a new jar of its signature spread. Instead of just "Jif," the jars will read, "Jif, soft g pronunciation" on one side, and "Gif, hard g pronunciation" on the other. Help us put the lid on the infamous internet debate once and for all. The company wouldn't say exactly how many jars would be released but confirmed they'd only be available "while supplies last. The peanut butter brand partnered with Giphy, a website that crowdsources GIFs and makes it easy to share them across different social media platforms, to reignite the pronunciation debate — which is nearly as old as the file format itself.
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If you said them the same, well Jif — the peanut butter brand — wants you to know you're doing it all wrong. They're putting out a special jar — in conjunction with Giphy — explaining that "GIF" has a hard-G pronunciation like how you say gift and thus sounds different than Jif. Not for nothing, this writer agrees that GIF should be pronounced with a hard G. But that isn't considered a universal truth. They are wrong. The surprising declaration from Wilhite inspired a mini-kerfuffle on the internet some seven years ago. And, not to blow up their spot, but Jif the peanut butter brand loved the free attention that internet squabble wrought in The company even backed Wilhite's pronunciation. We're nuts about him!
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How do you pronounce GIF? Many people use a hard G because GIF stands for Graphics Interchange Format, but others myself included say "jif" because it's more mellifluous. From CNN :. The typical price of the same-sized jar for regular peanut butter costs roughly half of that.
CNN — Jif is releasing a limited-edition jar of GIF peanut butter in a collaboration meant to be as smooth as the product itself. Regardless of the official ruling, the internet has remained divided. The typical price of the same-sized jar for regular peanut butter costs roughly half of that. Planters, owned by Kraft Heinz, recently shook up Twitter when it killed off its mascot Mr.